2 episodes
Audience is leverage, but only if it pays the rent. Writers, video makers and community builders share the systems, numbers and trade-offs behind a sustainable creative business.
Start here · Creators and the business of attention
Creator Amara Osei on what it really takes to earn a living from an audience — and why the numbers look different from the famous essay.
Amara Osei — Video creator and educator
Newsletter writer Lucas Meyer on the spreadsheet, the savings and the subscriber milestone that told him it was time to go independent.
Founders walk through the first scrappy year: the first customer, the first hire and the money they nearly ran out of.
How managers handle hard calls, team burnout and the conversations nobody trained them for.
Designers, musicians and filmmakers share the habits and constraints that keep their work moving.
We're always looking for great stories about creators and the business of attention.
